Bruce Willis, 65, returned as his iconic "Die Hard" character Detective John McClane for a commercial promoting Advance Auto Parts' new long-lasting car battery, also called DieHard.

Then, McClane spots his nemesis from the 1988 movie, Clarence Gilyard Jr.'s Theo, who is still out for revenge and crashes into the Advance Auto Parts.

“I’ve never done any sort of commercial with the John McClane character, but Advance Auto Parts brought an idea to integrate DieHard the battery into the ‘Die Hard’ story through a short film that’s authentic to McClane and both brands,” Willis said in a press release obtained by Fox Business.

Advance Auto Parts could use a jump start from Willis and the franchise as the stock is down more than 3% year to date.

Bruce Willis reprising his role as John McClaine for a DieHard car battery commercial.  (Advance Auto Parts, Inc).

Back in December, Sears sold the DieHard car battery brand to Advance Auto Parts for $200 million.

Advance Auto Parts said it will sell DieHard auto batteries in its more than 4,800 stores and plans to expand it into batteries for other types of vehicles.

Market data provided by Factset