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Galaxy S23 proves Samsung has huge crush on iPhone after years of anti-Apple propaganda - PhoneArena
Jan 21, 2023 1 min, 25 secs
The image shows a side view of Samsung’s new Galaxy S23 phone, which is strongly reminiscent of that of the iPhone 14 Pro marketing material that we saw last fall when Apple’s flagships were unveiled.

In fact, it’s not just the way the Galaxy S23 is positioned within the picture but also how the shiny aluminium frame of the phone gives out a similar iPhone 14 Pro-like glow, with muted, yet premium looking colors.

As a company that took numerous “pokes” at Apple and the iPhone with some openly targeted ad campaigns, Samsung surely doesn’t shy away from taking inspiration from the way Cupertino does certain things

And as I’ve shared in recent stories, I actually find this to be the right move, as it gives the South Korean company enough time to pay special attention to certain details of the user experience and successfully deliver exceptional Galaxy flagships (which Samsung has been doing for a few years now).That being said, what I certainly do not mean by that is that Samsung should put itself in an “Apple box” and give us nearly identical-looking phones 2-3 years in a row.

Now, I didn’t bring up the aforementioned examples for design (Pixel, Nothing Phone, Xiaomi) for no reason - as I eluded, these are all phones/designs that the general public seems to like and often praise on social media.

Grow some cojones (and I mean that in the nicest way possible) and take a look at what Google (fair enough, a company that doesn’t have much to lose) is doing with the Pixel lineup; in other words, don’t be afraid to give us something bold and different, Samsung!

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