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Nintendo Switch was the best-selling games console during UK Black Friday - GamesIndustry.biz
Dec 01, 2022 58 secs
Microsoft reduced its Xbox Series S machine to under £200 during Black Friday, and the platform accounted for 40% of all consoles sold during the week.

"Console hardware volumes over Black Friday week are similar to last year and Switch was again No.1," said GfK boss Dorian Bloch.

"However, overall Switch volumes are way down over Black Friday 2021, as both Sony and Microsoft also targeted Black Friday week with tempting offers.".

All three consoles posted their biggest sales weeks of the year so far during the Black Friday period.

"Black Friday 2013 week remains the biggest and coincided with the PS4 launch," Bloch added.

"Outside of Black Friday weeks, the biggest all-time week on record is back in 2020, which was the PS5 launch and the second week of the Xbox Series X and S.".

Bloch adds that revenue during Black Friday 2022 was split 41% for consoles, 39% for accessories and 21% for physical games -- the smallest share for software to-date.

81% of sales of Black Friday 2022 sales were via online retailers, the second biggest share for online retailers so far.

The biggest online share was during Black Friday 2020, which was the result of a country-wide lockdown caused by COVID-19


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