While digital and physical sales of the Saints Row reboot hit a strong second place in both American and European markets, the open-world crime sim was denied first place by Madden NFL 23 and Grand Theft Auto V, respectively.

While second place isn’t bad, the Saints Row reboot has actually been a bit of a flop, at least as far as Embracer CEO Lars Wingefors is concerned.

It’s one thing to contemplate what a modern Saints Row would need to look like and achieve in order to be as popular with gamers as it once was; it’s another to consider how anything at this point could unseat something that remains as remarkably popular as Grand Theft Auto V.