This world-famous restaurant ditched meat, but it's still charging $335 a person. Will people pay? - CNN
Oct 14, 2021 2 mins, 46 secs
But like so many other less famous restaurants during the pandemic, it had to lay off all its employees, was struggling to pay its vendors and was facing the once-unthinkable prospect of filing for bankruptcy.

Instead, Humm found a path forward by pivoting to vegetables — a highly unusual shift for a storied restaurant.

"At times I thought, well, if we're going bankrupt with Eleven Madison Park, maybe that's the end of a chapter," Humm told CNN in an interview in August.

So if he might lose the restaurant anyway, why not take a chance?

That thinking laid the groundwork for the decision that shocked the food world: In early May, Humm announced that when Eleven Madison park reopened the following month it would go completely plant-based.

(The only exception, he said at the time, would be cow's milk as an add-on for coffee or tea.)

The menu -— which includes items like a vegan caviar service made from tonburi, roasted eggplant with coriander and sesame tofu with squash — is all served with the signature flair and detail that Eleven Madison Park is known for.

"Omnivores have long been seeking out accessible yet ambitious vegetarian and vegan fare, and Humm, based on a mid-August meal, doesn't yet appear to fully possess the palate, acumen, or cultural awareness to successfully manipulate vegetables or, when necessary, to let them speak for themselves."

New York Times critic Pete Wells' review last month went viral for its withering lines, including one about an EMP beet tasting like "a cross between lemon Pledge and a burning joint." Beyond his problems with the food itself, Wells also pointed out that people who have environmental concerns about meat may not have much reason to celebrate EMP's move.

And, importantly, he noted that through the end of this year, EMP still offers a meat option for customers who book a private dining room, a "metaphor for Manhattan, where there's always a higher level of luxury, a secret room where the rich eat roasted tenderloin while everybody else gets an eggplant canoe."

Wells did note that EMP has a history of correcting itself, however: "Each time the restaurant has overhauled itself — the cryptic grid menu, the magic tricks at the table, the themed New York City menu — it has gone overboard, then pulled back to a less extreme place," he said, adding that "its talent for overcoming its own missteps was one reason I gave it four stars in its last review in The New York Times, in 2015."

A spokesperson for EMP would not comment on Wells' and Sutton's critiques, noting it is restaurant policy to not comment on reviews.

"It is an incredible undertaking to reopen a restaurant, especially in the midst of a rapidly evolving pandemic, and it took the entirety of our staff's focus and efforts to execute this at the level Eleven Madison Park operates," the statement said.

In early September, we made the decision to remove the last remaining animal products from the private dining room menus by January 1, 2022."

Taking a cue from Tesla

Others say Humm deserves some credit for his decision to go meatless.

But Humm said in August that the wait list was massive, with "15,000 table requests at one time."

Reservations for Eleven Madison Park have continued to sell out the morning they are released, a spokesperson said.

1. Brit Awards scrap male and female categories - BBC News
Nov 22, 2021 # entertainment 1 min, 34 secs
2. Tiffany Haddish Serves Turkey for Thanksgiving with XMAS Gift Suggestions - TMZ
Nov 26, 2021 # entertainment 26 secs
3. Super Mario movie producer defends Chris Pratt, teases that there won't be much "It's-a me, Mario" stuff - The A.V. Club
Nov 24, 2021 # entertainment 43 secs
4. Opinion: It shouldn't have taken all this to convict Ahmaud Arbery's killers
Nov 25, 2021 # breaking 1 min, 4 secs
5. Crucial supplements for gut health to avoid constipation - 'really good evidence' - Daily Express
Nov 22, 2021 # health 48 secs
6. American Music Awards 2021: Complete List of Winners - TVLine
Nov 21, 2021 # politics 1 min, 16 secs
7. New Ultrahard Diamond Glass Synthesized Using Carbon Buckyballs - SciTechDaily
Nov 26, 2021 # science 1 min, 11 secs
8. Black Friday 2021 Deal Roundup – VR Headsets & Games - Road to VR
Nov 27, 2021 # technology 48 secs
9. NASA's superfast Parker Solar Probe just broke it own speed record at the sun - Space.com
Nov 23, 2021 # science 1 min, 12 secs
10. A Cure for Type 1 Diabetes? For One Man, It Seems to Have Worked. - The New York Times
Nov 27, 2021 # politics 3 mins, 10 secs
11. Americans wake up to Biden's economic train wreck
Nov 25, 2021 # breaking 2 secs
12. Off-duty N.J. officer fatally struck pedestrian, put body in car, prosecutor says - NBC News
Nov 25, 2021 # politics 27 secs
13. Project Dynamo co-founder on Americans still stuck in Afghanistan: Humanitarian crisis 'will only get worse'
Nov 22, 2021 # breaking 2 secs
14. Tim nel mirino di Kkr: oggi cda straordinario per esaminare l’offerta
Nov 21, 2021 # breaking 1 min, 18 secs
15. Valerie Bertinelli reportedly files for separation from Tom Vitale - Page Six
Nov 25, 2021 # entertainment 40 secs
16. Microsoft Failed to Fix a Zero-Day and Now Every Version of Windows Is at Risk - Gizmodo
Nov 24, 2021 # politics 57 secs

SUBSCRIBE

Get monthly updates and free resources.

CONNECT WITH US

© Copyright 2021 365NEWSX - All RIGHTS RESERVED