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Trump's mispronunciation of Yosemite brings $30K in sales to Jewish museum with 'Yo Semite' shirt | TheHill
Aug 08, 2020 45 secs
President TrumpDonald John TrumpJoe Arpaio loses bid for his old position as sheriff Trump brushes off view that Russia denigrating Biden: 'Nobody's been tougher on Russia than I have' Trump tees up executive orders on economy but won't sign yet MORE's mispronunciation of the word Yosemite earned the National Museum of American Jewish History nearly $30,000 in sales of its "Yo Semite" T-shirt.

The slip-up went viral, causing a surge in sales of a camping T-shirt sold by the National Museum of American Jewish History, so much so that the shop's website crashed due to a spike in traffic.

Kristen Kreider, the museum's director of retail and visitor experience, said sales from the shirt nearly matched the amount of money the shop earned for the entirety of June, The Philadelphia Business Journal reported. .

She said she thinks the increased popularity of the shirt will have significant long-term effects on the museum

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