Incoming Intel CEO Derides Company's Inability to 'Deliver Better Products' Than Apple's M1 Chip - MacRumors

Incoming Intel CEO Pat Gelsinger has said that the company must "deliver better products" than Apple, which he described as a "lifestyle company," and says that Intel's best days are "in front of it" (via The Oregonian).

Speaking at an Intel all-hands meeting yesterday, Gelsinger derisively implied that Apple is merely a "lifestyle company," so Intel must be able to surpass its technology:.

"We have to deliver better products to the PC ecosystem than any possible thing that a lifestyle company in Cupertino.

The jibe at Apple comes after the launch of Apple Silicon last year, which has begun to displace Intel chips inside Mac computers.

The M1 chip, Apple's first custom silicon processor for the Mac, has far surpassed the capabilities of equivalent Intel offerings, with markedly better performance and power consumption.

With major client Apple dropping Intel for its own custom silicon, and Microsoft expected to follow suit in the near future, Intel has struggled to deliver technological innovations.