‘I’m a longtime devotee’: Rishi Sunak apologises for wearing Adidas Samba trainers

Rishi Sunak has apologised to all fans of Adidas Samba trainers after being accused of ruining their credibility when he was pictured in a pair.

British GQ magazine said “in a bid to present himself as young and hip, Rishi Sunak took an eternally cool sneaker and ruined it for everyone”.

The footwear historian Elizabeth Semmelhack told the Times it could prove to be “the death knell” for the retro trainer.

But Sunak, who has also faced questions about the short length of his trousers, said he is “intrigued and amused by the amount of focus on what I’m wearing”.

Keir Starmer has also been said to have his own effect on fashion trends after being spotted routinely wearing Stone Island polo shirts.

The Labour leader is a fan of the brand, as is the rapper Drake and the former One Direction member Zayn Malik.