E-bike startup Cowboy has launched the Cowboy 4, its newest generation of urban electric bikes.

The C4 is basically an upgrade on the previous version 3, while the ‘C4 ST’ is a step-through model which the company is predicting will appeal to young people used to city bikes.

Adrien Roose, Cowboy Co-Founder and CEO said in a statement: “The Cowboy 4 completely redefines life in and around cities.

The step-through model is optimized to suit riders 160-190cm in height, while the normal C4 will accommodates riders 170-195cm tall.

Tanguy Goretti, Co-Founder, and VP Software added: “The new Cowboy app [will show] remaining battery range, air quality en route and a wide range of live fitness stats.”