The company said it expects to add 8.5 million subscribers in the fourth quarter.

For example, the company's current top film is "Extraction," with 99 million accounts having watched at least two minutes of the title in its first 28 days on Netflix.

The company said in a letter to investors that the new metrics "matches how outside services measure TV viewing and gives proper credit to rewatching.".

The company also gave a nod to the top show of the quarter, "Squid Game." Netflix said the South Korean dystopian series has become its "biggest TV show ever." The company said 142 million member households globally watched the show in its first four weeks.

The company said it's begun testing its games in select countries, but "it remains very early days for this initiative.".