In an exclusive interview with CNBC, Hilton said she wanted to bring her own metaverse from Roblox into other platforms.

"I'm really excited to bring Paris world all over — we're going to be working with a couple other platforms."  .

Hilton's first move into the metaverse was when she built "Paris Hilton World" inside Roblox late last year.

It was my honeymoon and I was playing and there was more people at Paris World than there was a New York Times Square," Hilton said.

That's the power of the metaverse where you can have people from all around the world be able to enjoy and experience things that are usually, you know, exclusive events.".

There's also no word on what kind of profits – or losses — she's seen from her crypto investments over the years, but her company said she's generated $3.5 million in revenue from NFTs this year